diff --git a/index.html b/index.html
index fee9dea..89225ab 100644
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+++ b/index.html
@@ -3,8 +3,8 @@
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 <meta charset="UTF-8">
 <meta name="viewport" content="width=device-width, initial-scale=1.0">
-<title>Inference Cooperative — Private AI, owned together</title>
-<meta name="description" content="A member-owned cooperative providing private AI inference. TEE-protected, renewable energy, member governance.">
+<title>Inference Cooperative — Private AI, governed together</title>
+<meta name="description" content="A member-governed cooperative providing private AI inference. TEE-protected, renewable energy, member governance.">
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@@ -168,19 +168,23 @@
   <h1>Inference Cooperative</h1>
   <div class="url">inference.coop</div>
 
-  <p class="tagline">Private AI, owned together. A member-owned cooperative for AI inference that protects your data and shares the benefits.</p>
+  <p class="tagline">Private AI, governed together. A member-governed cooperative for AI inference that protects your data and shares the benefits.</p>
 
   <div class="features">
     <span class="tag">TEE-protected</span>
-    <span class="tag">Member-owned</span>
+    <span class="tag">Member-governed</span>
     <span class="tag">Renewable energy</span>
     <span class="tag">Open source</span>
   </div>
 
-  <a class="cta" href="mailto:info@inference.coop">Get in touch</a>
+  <a class="cta" href="https://opencollective.com/inference-cooperative">Become a member</a>
 
   <div class="footer">
     <a href="mailto:info@inference.coop">info@inference.coop</a>
+    &nbsp;·&nbsp;
+    <a href="https://opencollective.com/inference-cooperative">Open Collective</a>
+    &nbsp;·&nbsp;
+    <a href="https://git.inference.coop/co-op/docs">Docs</a>
   </div>
 
 </body>